ReferralCandy 101

How referral programs work with ReferralCandy

Adam avatar
Written by Adam
Updated over a week ago

What is the referral workflow?

The referral workflow is the step-by-step process that participants in your referral program go through, from enrollment to sharing and earning rewards. There are two important participant roles in the referral process:

  • Advocate - An individual enrolled in your referral program

  • Referred Friend - An individual referred by an advocate

For a deeper breakdown of sections [A] and [B], see the links below:

What is the referral campaign map?

The goal of the referral campaign map is to provide you with insight into each step of the referral campaign and where you can possibly tweak or implement changes.

Note: There are more parts to the map, but our main focus is to simply help you visualize the most important parts and where and when they affect the referral campaign.

New to ReferralCandy? Read our Getting Started article to learn more about how you can kick off your referral program with us!

๐Ÿ’ฌ Need help? Click the chat widget on the right to start a conversation. Learn more

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