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Advocate Reward: Cash

How cash rewards work, which payout methods are available by platform and campaign type, and how payout timing, funding, and delivery differ between PayPal, Tremendous, and self-managed payouts.

Written by Adam

What are cash rewards?

Cash rewards are monetary rewards sent to advocates or affiliates after a successful referral. You can configure cash rewards as either:

  • A fixed cash amount per successful referral, or

  • A percentage of the referred friend's purchase

Cash rewards are useful when:

  • Customers are less likely to make repeat purchases

  • You want a reward that isn't tied to a discount code or store credit

To avoid being out of pocket, make sure your minimum purchase amount is higher than the cash reward value.


How cash payout methods work

Each campaign uses one cash payout method, selected by the merchant. Advocates and affiliates don't choose the payout method themselves. Payout timing, claim steps, and delivery emails differ depending on the method used.

Availability by platform and campaign type:

Platform & campaign type

PayPal

Tremendous

Self-managed

Shopify referral campaigns

Shopify affiliate campaigns

Other platform campaigns

By platform and campaign type:

  • Shopify referral campaigns can use PayPal or Tremendous (not self-managed).

  • Shopify affiliate campaigns can use PayPal, Tremendous, or self-managed payouts.

  • Other platform campaigns can use PayPal only.

Method availability notes:

  • Tremendous is currently only available for Shopify merchants.

  • Self-managed payouts are only available for Shopify affiliate campaigns.

  • Other platform merchants don't have Tremendous or self-managed cash payout options.


When cash rewards are sent

Cash rewards are sent only after all of these happen:

  1. A referred purchase qualifies as rewardable.

  2. Your review period ends — either by elapsing automatically, or immediately if you manually approve the referral (Shopify only).

  3. The cash reward is funded and queued for payout.

  4. Once funding is confirmed, the cash reward is processed and sent.

Watch out: Seeing a purchase marked Rewardable does not mean the cash payout has already been sent. Rewardable only means the referral is eligible for a reward (met the criteria set to be rewardable).

Payout timing depends on your payout method:

  • PayPal or Tremendous (Invoice funded) — payouts are processed only after billing is successful (you pay your invoice and fund the pending payouts).

  • Tremendous (Balance funded) — payout processing depends on your Tremendous funding status (whether funds are available in your Tremendous account).

  • Self-managed payouts — you (the merchant) are responsible for paying your affiliates outside ReferralCandy after exporting the payout CSV.


Payout currency

Cash payout currency depends on the payout method used for the campaign:

  • PayPal — payouts are sent in USD equivalent only. Example: a campaign reward set to €10 or £10 arrives in PayPal as the USD equivalent at the prevailing exchange rate.

  • Tremendous — the merchant picks one payout currency for the campaign from the available dropdown options.

Note: Payout currency is separate from your store currency — your store can operate in one currency while cash rewards are paid out in another, depending on the payout method used. Advocates and affiliates do not choose the payout currency themselves; the merchant selects it at the campaign level.


How advocates and affiliates receive cash rewards

Cash reward delivery depends on the payout method:

  • Recipients receive an email prompting them to claim or receive their cash reward.

  • Depending on the payout method, they may need to confirm payout details before receiving the reward.

  • If Tremendous is used, they claim the reward through Tremendous.

  • If self-managed payouts are used, the merchant fulfils the payout outside ReferralCandy.


Billing for cash rewards on Shopify

If you are a Shopify merchant, you'll be asked to add a credit card before you can enable cash rewards. This payment method is used to bill cash rewards separately from your ReferralCandy plan and success fees (those are billed through your consolidated Shopify billing).

Why cash rewards are billed separately on Shopify

Cash rewards are payouts that go directly to your advocates or affiliates. Charges processed through Shopify billing would be subject to Shopify platform fees. To avoid platform fees being applied to reward payouts, cash rewards are billed separately via the credit card on file.

Note (PayPal payouts): PayPal sending fees are charged at 5.4% of the reward amount sent to your advocates. This appears on your invoice under the "Cash reward transaction fees" section.


Cash reward credits

If you were already billed for a cash reward that later needs to be recalled — for example, the referred purchase was disqualified or the advocate was banned — ReferralCandy returns the cash reward amount to you as credits applied to future cash reward payouts.

Scope: Cash reward credits apply only to invoice-funded cash payouts (PayPal and Tremendous with Invoice funding) where the reward was paid via your ReferralCandy invoice. They don't apply to Tremendous Balance funding or self-managed payouts (those don't go through ReferralCandy billing).

When and where are credits given out?

As long as the cash reward has not yet been issued (paid out via PayPal or Tremendous), the system immediately returns the funds as credit on your next invoice.

How are cash reward credits used?

Cash reward credits are automatically applied to your next invoice. They can only be redeemed if the invoice has accrued cash rewards for that month — otherwise they carry over to the next invoice.

Cash reward credits can only be used to cover pending cash rewards, not account charges or fees.


Troubleshooting: cash reward not received

When someone says they have not received a cash reward, two things to confirm:

  1. Is the referral eligible for a reward?

  2. Has the cash reward been funded and queued for payout?

The second check depends on the cash payout method used.

Step 1: Confirm the referral is eligible for a reward

Open the Purchases & Referrals page:

  • Shopify: Shopify admin → ReferralCandy → Purchases & Referrals

  • Other platforms: ReferralCandy dashboard → My Store → Purchases & Referrals

Locate the purchase and check:

  • Review period — if the purchase is still within the review period, the reward will not be sent yet. Shopify merchants can manually approve the referral if they need the reward to be issued sooner.

  • Rewardable status — if the purchase is not marked Rewardable, it isn't eligible for a cash reward yet.

Tip: Rewardable means the referral is eligible for a reward — it does not necessarily mean the cash payout has already been sent.

Step 2: Confirm the cash reward has been funded and queued for payout

PayPal or Tremendous (Invoice funded)

If your payout method uses ReferralCandy billing:

  1. Go to Account → Billing.

  2. Check whether the cash reward appears on your current Billing page. If it does, the reward is queued for payout after billing and hasn't been sent yet.

  3. Check Billing History. If it appears on an invoice marked Paid, billing has succeeded and the payout would be processed after that.

  4. After an invoice is successfully billed, allow up to 2–3 business days for payouts to be processed and sent.

Tip: Use Export cash reward details on the Billing page or on a Billing History invoice to locate the specific reward and confirm which billing period it belongs to.

Tremendous (Balance funded)

If your payout method is Tremendous with Balance funding (funded directly from the Tremendous app):

  1. Go to Shopify admin → ReferralCandy → Integrations → Tremendous.

  2. Confirm:

    • Tremendous shows as Connected

    • Your funding source is set to Balance

    • Your Tremendous balance has available funds

  3. Confirm the campaign or tier that earned the reward is set to Cash payout method = Tremendous.

  4. Confirm a Tremendous campaign template is selected.

  5. Verify reward issuance directly in Tremendous: Tremendous dashboard → Orders & rewards → Reward history. Search by recipient email or filter by date or status. If you can't find it in Reward history, check Order history for the related sending transaction.

Self-managed payouts

If your payout method is self-managed payouts:

  1. Go to the affiliate campaign that earned the reward.

  2. Export the CSV of pending cash payouts.

  3. Confirm the affiliate's payout appears in the export.

  4. Pay the affiliate outside ReferralCandy.

  5. Upload the updated CSV to mark the payout as paid.

Important: With self-managed payouts, ReferralCandy does not send the cash payout for you — the merchant fulfils it manually.

Step 3: If the reward should have been sent but the advocate or affiliate still says they didn't receive it

First, confirm which payout method your campaign uses.

If your payout method is PayPal:

  • If the cash reward is included on a paid invoice and it has been at least 2–3 business days, contact support for payout verification.

  • When reaching out, include:

    • The advocate or affiliate email address

    • The referred friend email address

    • The referral purchase date

    • Any screenshots of the advocate or affiliate message

If your payout method is Tremendous:

  • Ask the advocate or affiliate to check spam and promotions folders and search their inbox for "Tremendous".

  • In Tremendous, go to Orders & rewards → Reward history and search the recipient email.

  • If Tremendous shows the reward was issued, use the Tremendous status details to determine the next step.

If your payout method is self-managed payouts:

  • Confirm the affiliate was included in the payout CSV.

  • Confirm the payout was actually sent outside ReferralCandy.

  • Confirm the CSV was uploaded afterward to mark the payout as paid.


PayPal cash payout FAQ

The FAQs below apply only if your cash payouts are delivered through PayPal. If you use Tremendous or self-managed payouts, these details may not apply.

Why did my advocate or affiliate receive an email from "Anafore LLC"?

This is expected for PayPal payouts. When cash rewards are delivered through PayPal, payout emails may be sent under Anafore LLC, which is the company name associated with our PayPal payout processing.

If your advocate or affiliate is unsure, you can confirm:

  • The reward was earned through your referral or affiliate program

  • The email is related to claiming or receiving their cash reward

My advocate or affiliate says they didn't receive the cash reward email. What should I check first?

Work through this order:

  1. Has the reward been earned yet? The referred purchase must qualify as rewardable.

  2. Is the review period still running? If the referral is still in review, the payout will not be sent yet.

  3. Was billing successful? If billing failed, cash rewards will not be sent until payment succeeds.

  4. Check the delivery status in Contacts. Go to Contacts in ReferralCandy and search the advocate or affiliate. Check their Last Email Status to confirm whether the most recent email was Delivered, Bounced, Blocked, or something else.

  5. Check spam and promotions folders.

  6. Confirm the advocate or affiliate email address.

If all of the above checks out and there's still no email, contact support with the advocate or affiliate email and the approximate referral purchase date.

The reward shows as Unclaimed. What does that mean?

Unclaimed usually means the PayPal payout email was sent, but the advocate or affiliate has not completed the claim or receiving step yet.

Ask them to search their inbox for the reward email and complete the steps in the message.

What if my advocate or affiliate cannot receive the payout?

If the PayPal payout cannot be delivered — for example, because of PayPal account or location restrictions — the reward may fail or remain unclaimed. Contact support so we can help resolve it or resend it if possible.

Are there restrictions on PayPal accounts or countries?

Yes:

  • NPO accounts: PayPal regulations prevent ReferralCandy from sending money to PayPal accounts categorized as non-profit organizations. Advocates should use a personal PayPal account to receive the cash reward.

  • Country availability: PayPal isn't available in some countries. Make sure your advocate's account is set up where PayPal provides service. Learn more about PayPal country availability.

How can I check if my advocate or affiliate received the cash reward success email?

You can't see a read receipt, but you can check whether ReferralCandy successfully delivered an email to that contact by reviewing Last Email Status in Contacts.

Important notes:

  1. Last Email Status is for the most recent email to that contact. If another ReferralCandy email was sent after the cash reward email, Last Email Status will show the latest one instead.

  2. Delivered only confirms the email provider accepted it. The email may still be in Spam, Junk, Promotions, or moved by inbox rules.

  3. PayPal-specific payout emails may appear under Anafore LLC or PayPal. Ask the advocate or affiliate to search for "Anafore", "PayPal", "ReferralCandy", and your brand name.

Where can I see if a PayPal payout is Completed, Unclaimed, or Failed?

You can't see PayPal payout delivery statuses inside the ReferralCandy merchant dashboard.

What you can check in your dashboard is whether the reward is included in your current invoice under Billing or in a paid invoice under Billing History.

If the invoice is already paid and the advocate or affiliate still hasn't received the payout, contact support and we can help check the PayPal payout status.

Why did the advocate receive the payout in USD instead of the campaign currency?

When cash rewards are sent through PayPal, ReferralCandy sends the payout in USD equivalent, regardless of the campaign currency set for the referral or affiliate campaign.

For example, if a campaign reward is set to €10 or £10, the advocate may receive the USD equivalent in PayPal instead. The exact USD amount can vary based on the exchange rate used when the payout is processed.

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