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[Shopify] Advocate Reward: Coupon

Send a discount voucher or coupon to advocates who successfully refer

Adam avatar
Written by Adam
Updated over a week ago

This article discusses features and capabilities available only for Shopify merchants. If you're using another platform, visit this article.

Use the coupon reward to send discount codes to your advocates when they successfully refer. After a successful referral, ReferralCandy sends an email with the coupon code that the advocate can use for another purchase at your store.

Advocates can also see all the coupon code rewards they've earned on the Rewards page of the advocate or affiliate portal.

Tip: Use the coupon code reward if your customers are likely to make repeat purchases. Offering a discount coupon for a future purchase at your store can motivate your advocates to refer friends. Learn about choosing rewards.


Auto-generated coupons

For Shopify and BigCommerce merchants, ReferralCandy automatically generates coupon codes for you. You can choose if the discount is a fixed amount or a percentage off the advocate's purchase. How do I set up coupon rewards?

Tip: If your product costs more than $100, a cash discount tends to be more appealing. If your product costs less than $100, a percentage discount is usually more effective. Read about the Rule of 100.

The coupons generated are single-use coupon codes. Using a multi-use coupon is not available for the Shopify and BigCommerce platforms.

Tip: If you’re trying to identify who a ReferralCandy-generated code belongs to (FRIEND- or THANKS-), see: [Shopify] Find who a ReferralCandy discount code belongs to


Coupon advocate reward FAQ

Can I edit my customer's friend offer discount code?

Yes, Shopify merchants can customize the advocate or affiliate's referral code.

Do I need to create the discount codes myself?

If you're a Shopify or BigCommerce merchant, the coupon codes are automatically generated by ReferralCandy for your advocates. How do I set up coupon rewards?

How can I identify which coupon belongs to an advocate?

For Shopify merchants, there are two ways to identify referral codes and coupon code rewards in Shopify admin:

Referral codes or friend offer coupons (FRIEND- codes)

To identify who a friend offer code belongs to, use the ReferralCandy Contacts page in Shopify admin (Apps → ReferralCandy → Contacts) and place the friend offer code in the search bar.

This is the most reliable method because ReferralCandy-generated discount codes are often created inside Shopify discount groups, so searching a single code directly in Shopify Discounts may not show a result.

Advocate coupon rewards (THANKS- codes)

To find who received an advocate reward code, go to Track coupons in Shopify admin (Apps → ReferralCandy → Track coupons), then search the THANKS- code.

Use the search bar and enter the code to identify the contact who received the coupon reward (e.g., THANKS-12345). This page contains all the single-use coupons you sent to advocates as rewards.


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