ReferralCandy

Adam

Configure enticing incentives for advocates and their referred friends to drive successful referrals

Setting Up Rewards

Overview of the advocate reward types ReferralCandy supports — coupon, cash, custom, store credits, and Buy X Get Y — plus combining and tiering rewards.

Advocate reward types

Set up tiered rewards with FlexiTiers — give advocates better rewards as they hit referral milestones, combine rewards, set progression rules and a maximum, and track tiers.

Using FlexiTiers to set up tiered rewards

Send a discount voucher or coupon to advocates who successfully refer

[Shopify] Advocate Reward: Coupon

[Other Platforms] Advocate Reward: Coupon

How cash rewards work, which payout methods are available by platform and campaign type, and how payout timing, funding, and delivery differ between PayPal, Tremendous, and self-managed payouts.

Advocate Reward: Cash

Send store credit to advocates/affiliates in Shopify (so they can redeem it on future purchases).

[Shopify] Advocate reward: Store credits

Set up the Buy X Get Y coupon on Shopify: define the purchase a customer must make and the free or discounted item they earn.

[Shopify] Buy X Get Y coupon

Give advocates and affiliates a reward you fulfill yourself — gift cards, merchandise, or points — and track referrals to deliver it.

Advocate Reward: Custom

How to update the reward settings for advocate and friend offer coupons

[Shopify] Setting up a coupon reward

Enable ReferralCandy coupon rewards on subscription products managed by Shopify subscription apps (Recharge, Skio, Loop, and more)

[Shopify] Using coupon on products managed by subscription apps

Create coupon codes in your store and upload them to ReferralCandy for your advocate reward and friend offer.

[Other Platforms] How to create coupon codes

Use a ReferralCandy webhook to receive each referred purchase in real time and credit custom rewards automatically in your own system.

Custom reward: Accumulating referral rewards in your own platform

Troubleshoot a friend offer or advocate reward coupon that won't apply at checkout: code missing, expired, store conditions, or eligibility rules.

Why won't a friend offer or reward coupon apply at checkout?

Referral Reward

The friend offer types you can give referred friends — an amount off coupon, Buy X Get Y, Promo, or nothing — and how each works.

Friend offer types

Why the friend offer is a single multi-use coupon code, why single-use codes wouldn't prevent misuse, and what actually protects you.

[Other Platforms] Why isn't there an option for single-use coupon codes for the friend offer?

Set up a Promo link friend offer on non-Shopify platforms — redirect referred friends to a custom offer URL you host.

[Other Platforms] Using a promo link

Friend Offer

Set a purchase review period to validate referred purchases

[Shopify] Setting a purchase review period

[Other Platforms] Setting a purchase review period

Configure when a referred friend's purchase earns a reward for the advocate — including the minimum purchase amount, which purchases count, and how many rewards each advocate can earn.

Reward conditions

Set the number of referral purchases needed before an advocate gets a reward

[Other Platforms] Setting the required number of referrals

Reward Settings

Create a custom design with text, images, and links

ReferralCandy API

Find answers and get help from Intercom Support and Community Experts

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