You can create multiple campaigns in your ReferralCandy dashboard with different target audiences, themes, and rewards. The campaign states below reflect the key differences between each state.
Campaign states
You can check your campaign states by going to your Campaigns page. New campaigns you create begin as Stopped which you can freely edit and set up. Your customers do not see or interact with stopped campaigns.
When your campaign is Live, enrollment, referrals, and rewards processing work. Campaign emails, widgets, and pages are also accessible.
Actions / Features | Live | Paused | Stopped |
Campaign enrollment | ✅ | ❌ Disabled | ❌ Disabled |
Emails (if enabled) | ✅ | ✅ Reward emails are sent to advocates on referred purchases made prior to pausing
❌ All other emails are not sent | ❌ Not sent |
Widgets (if enabled) | ✅ | ❌ Disabled | ❌ Disabled |
Pages | ✅ | ⚠️ Pages show a notice that the campaign is paused | ❌ Disabled |
Rewards | ✅ | ✅ Rewards from referred purchases made prior to pausing are still processed normally
⚠️ Rewards from referred purchases made after pausing are marked as non-rewardable (but can still be commission-chargeable) | ❄️ Review periods for existing and new referred purchases are frozen. Rewards processing will continue once the campaign is set to Live |
Campaign stopped by the system
ReferralCandy also automatically stops any live campaigns when:
The friend coupon code expires
Single-use coupon codes have run out
Your account is suspended. Learn more
For Shopify merchants:
A selected Shopify collection was deleted from the store
Recharge, Bold, or PayWhirl integration errored or disconnected
To re-activate a campaign stopped by the system, you must fix the rewards or store issues listed above. If you're having issues re-activating a stopped campaign, contact us.
Important: Campaign states do not affect your account state or billing. Even if you are not running any active campaigns, you will still be billed if your account state is Active.
Changing the state of your campaign
To change a campaign's state, go to your Campaigns page:
ReferralCandy dashboard | ReferralCandy app on Shopify |
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