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What happens when the friend offer expires? (For non-Shopify merchants)
What happens when the friend offer expires? (For non-Shopify merchants)
Adam avatar
Written by Adam
Updated over a week ago

When the Friend Offer expires, the campaign will stop automatically, thus preventing Advocates from sharing their referral links and Referred Friends from seeing the friend offer landing page to apply the discount code at your store.

Important: Stopping your campaign will render your referral program inactive and will result in:

  • All purchases since becoming inactive will not be processed, resulting in no new referral sales being detected.

  • This has knock-on effects, such as Advocates no longer receiving rewards for anyone they may have referred while the campaign was stopped

Additionally, the dashboard will send you a notification to the Admin Email address indicated in your Profile Settings.

Reactivating your campaign

To reactivate your campaign after the friend offer expiration:

  1. On the dashboard, go to Campaigns > All Campaigns > Select your campaign.

  2. Go to the Rewards page and click the Friend Offer tab.

  3. In the Coupon expiry or Link expiry dropdown, update the date.

  4. Click Save Changes and click Activate referral program.

Your campaign is reactivated. Your Advocates' referral links are automatically redirected to the friend landing page.

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