This article discusses features and capabilities available only for Shopify merchants. If you're using another platform, visit this article.
Customize the text and appearance of your campaign's emails, pages, and widgets.
Note: If you are looking for a developer mode where you can directly edit the HTML or CSS of your ReferralCandy emails and pages, this option is not currently available in the Shopify embedded app. If you need this, please contact us via chat and request to speak with a human support agent so we can log your feature request and share any possible workarounds.
Set the branding
From your Shopify admin, go to Campaigns > Select your campaign. In the Customize campaign section, click Themes.
Find your active theme and click Customize.
Click the branding icon
. On the branding tab, you can customize the following:Logo - Upload in JPG or PNG format, with a maximum file size of 10 MB. The recommended dimensions for the logo is 280px (width) and 140px (height). If it exceeds either, the logo is resized to a max width of 300px and a max height of 100px.
Banner - Upload in JPG or PNG format, with a maximum file size of 10 MB. The recommended dimensions for the banner image is 1400px by 500px.
Check Remove banner from to hide the banner from the join page, share page, or post-purchase popup
Favicon - Upload a maximum of 192px square image in ICO, PNG, GIF, JPG or, SVG format. This appears as the website or tab icon in a user's browser when they view a page about the campaign.
Primary Color - Select a preset or input a HEX color code to set the primary color
Font - Select a custom font for your emails and pages
Primary sharing method - Choose the default sharing option for this theme. This will be shown as the main call-to-action across your referral experience (for example, on your Share Page, in your welcome/post-enrollment email, and in the referral extension block at checkout).
Tip: WhatsApp is selected by default. Pick the channel your customers are most likely to use.
This setting only changes which sharing option is primarily highlighted. It doesn’t remove the other share methods, and it doesn’t change your default Facebook/X/WhatsApp share copy, those are edited in Social media messages.
Click Save.
Note: Selecting a primary sharing method is only available for Shopify merchants who signed up for ReferralCandy from September 5, 2025 onwards. If the option doesn't appear, create a new theme.
Edit the content
Customize the content of your referral emails and pages. You can also edit campaign-specific elements such as the offer text, portal link text, and call-to-action (CTA) buttons.
From your Shopify admin, go to Campaigns > Select your campaign. In the Customize campaign section, click Themes.
Find your active theme and click Customize (Shopify).
Click the content icon
. On the content tab, you can do the following:Edit the text and elements of all your campaign emails, pages, and widgets
Preview the edits for both desktop and mobile.
If you're using multiple languages, select the language and add the translations for each content manually. Learn more
Customizing emails & pages FAQ
How do I edit my emails and pages without affecting my customers?
How do I edit my emails and pages without affecting my customers?
We recommend you duplicate your theme first to avoid making changes to your live theme. To create a copy of a theme within a campaign:
From your Shopify admin, go to Campaigns > Select your campaign. In the Customize campaign section, click Themes.
Click the three-dot icon on the theme, then select Duplicate.
Click Customize to edit the duplicated theme and save the changes.
Once your theme is fully set up, go back to your Themes page and click Select to activate the new theme.
Note: You may only duplicate themes within the same campaign. Themes can't be duplicated and transferred between campaigns.
Why are the emails and pages different for my affiliates?
Why are the emails and pages different for my affiliates?
If you have the Boost add-on enabled, affiliate campaigns use a separate theme from your refer-a-friend campaigns.
Affiliate campaigns use the Affiliates Theme in your campaign's Theme (Shopify) or Emails & Pages (Non-Shopify) page. The Affiliates Theme contains the customizable Signup Details Page.
Why are the tiered rewards I offer not showing up in my campaign emails and pages?
Why are the tiered rewards I offer not showing up in my campaign emails and pages?
With FlexiTiers, affiliates and advocates see the reward tiers that your store offers to encourage them to reach those milestones. This is only available in the default Simple and Affiliates themes.
If you previously enabled the developer mode for your campaign's themes and used custom code, the reward tiers won't appear in your emails and pages. To fix this, you can:
Create a new theme and activate it for your campaign
Contact us and the ReferralCandy team can implement the reward tiers into your existing theme
Regarding Selecting one Primary sharing method: Can advocates still share using other channels?
Regarding Selecting one Primary sharing method: Can advocates still share using other channels?
Yes. The primary sharing method only sets the default/featured button. Advocates can still choose the other sharing icons/links.
What is the “Friend’s name” field on the Share Page?
What is the “Friend’s name” field on the Share Page?
What does the “Friend’s name” field do?
The “Friend’s name” field is optional. It lets your advocate add a friend’s name before sharing their referral link, so the referred friend sees a more personal greeting after they click the link (for example: “Hi Alice”).
Is it required for referrals to track or rewards to work?
No. Leaving it blank won’t affect referral tracking, friend offers, or rewards—the link still works as normal.
Can I change the text, or hide this field?
Yes. In the theme editor (Share Page), you can edit the “Friend’s Name Field Text” label, or hide the field using the “Hide friend name field text” option.