The most important first step to a successful referral program is to get as many people to know about your referral program as quickly as possible. 📣

At the heart of it, referral programs are a simple numbers game. The MORE people that are actively participating in your referral program, the MORE likely you are to get referrals.

Here are 3 quick ways to do just that:

1. Feature your referral program prominently on your website and in your marketing material (e.g. newsletters etc.)

  • Every visitor to your website / every reader of your marketing collateral should learn about your referral program if they don't know about it already. Pro Tip: use large featured images, eye-catching headlines, etc.

  • Visitors can signup for your referral program directly and refer friends even if they haven't bought from you before (they might know friends who are interested in purchasing from you).

2. Invite past / existing customers to your referral program via the Invite Customers feature

  • 83% of satisfied customers are willing to refer products and services! Give them an opportunity to do so AND reward them for it. 🎁

  • Your customer are your best source of initial referrals since they've already had experience with your product / service and may have had friends asking them about it.

  • Your Invite Customers feature can be found here.

  • Need more invites? Just let us know and we'll hook you up. 😉

3. Post regularly about your referral program on social media to keep it top of mind for customers and followers

  • Flex those social media muscles. Social media has the power to increase traffic to your site and bring more attention to your product/service. Use it to do the same for your referral program.

  • You never know when a friend might ask a customer for a recommendation for a similar product / service. You want to make sure that you're the first place that the customers thinks of whenever that happens!

  • Customers and followers might occasionally miss out on your messaging so make sure you post regularly.

🚀Give your referral program a head start by trying out these tips today! 🚀

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