Campaign level analytics
At the campaign level, you can get an overview of the total number of:
- Referral invites sent to your customers
- Invites read by your customers
- Friends your customers have forwarded invites to (through email and social networks)
- Clicks your online store receives through the referral campaign
- New sales that you receive through referrals
You also have insight on:
- The most influential customer who brought you the most referrals sales
- The social network that your customers shared most on
- The biggest supporter of your store who shared the referral coupon link with the largest number of friends
A sample of the campaign dashboard for campaign level analytics is shown below:
Customer level analytics
From the campaign dashboard, you can also drill down to learn about an individual customer's sharing behavior. For each customer, you can find out:
- How many friends the customer shared the referral coupon link with
- Which social network the customer shared your referral coupon on
- Which of the customer's referred friends made a purchase at your store
